Kwei Quartey

Brief: design and promote website, capable of accommodating anything the writer throws at it, to promote - Wife Of The Gods - debut detective novel set in Ghana.

Solution: we customized our Hands-On website package, and included a viral marketing trailer with specially composed music by our in-house team. Mailing lists, blog, photo archive, prize quiz, backstory and even a glossary of Ghanaian words were up and running 18 months in advance of publication. Our client has contributed a huge amount of creative ideas and source material and the website has coped without a single glitch.

Result: significant media and public interest generated well in advance of publication. Google #1 for author's name, which was not too difficult in the circumstances, and Google #1 out of 11 million rival pages for the book title.

Wonderful. Everyone at Random House said this is the best author website they have seen. (Kwei Quartey)

Visit Website: www.kweiquartey.com