David Benedictus

Brief: create, promote and manage a suite of websites for best-selling author who wants to be as far removed from the pains of the internet as possible.

Solution: these are all about profiling the readers and building effective mailing lists. The first site was launched in 1998 and is still going strong. Additional sites cope with the author's mainstream novels, theatre and TV catalogue since 2002. As for the new Winnie The Pooh title, hailed as the children's publishing phenomenon of the year, Return To The Hundred Acre Wood has been an excerise in behind-the-scenes activity.

Result: we do all the work, including daily email bulletins, and our esteemed client picks up the royalty cheques. What more do you need to know! As for Google? Number 1 rankings, of course.

Visit Website: www.davidbenedictus.co.uk